409 13th Street, Oakland, California 94612, United States
About
Catchword stands as a trusted leader in naming and branding, shaping impactful identities for clients globally since 1998. With offices in the San Francisco Bay Area and New York, Catchword aids clients in articulating who they are, what they do, and why they matter. Renowned brands such as Intel, Allergan, TikTok, Starbucks, HBO, and VW rely on Catchword for verbal and visual creativity, strategic insight, and expert guidance.
We believe in marrying blue-sky thinking with rigorous analysis and combining open-minded exploration with time-tested processes. It's at this intersection of creativity and discipline where remarkable brands come to life.
Our client portfolio spans from swift projects with startups to ongoing partnerships with international Fortune 500 companies. Whether you're launching a new venture, rebranding your company, or introducing a product, our objective remains constant: to craft a timeless brand that deeply resonates with your target audience and leaves an indelible mark on the world. Whether displayed on supermarket shelves, showcased at CES, or heralded at the New York Stock Exchange, the brands we help create tell enduring stories that become woven into the fabric of our culture.
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